Know which ad made the phone ring
If phone calls are how your business gets customers, and you're not tracking them back to specific campaigns, you're optimizing half-blind. Every one of my case studies used this as the foundation.
Typical turnaround: within a week
Sound familiar?
You know how many calls you get, but not which campaign or keyword drove them
Your ad platform thinks a lead didn't convert, because the conversion happened on the phone
You can't tell a real customer call from a wrong number or spam without listening to every recording
Here's what changes
Every phone lead traced back to the exact campaign, ad, and keyword that generated it
Call conversions feeding back into Google Ads so it optimizes toward calls that matter
Call recordings and transcripts you can actually use to improve sales, not just track volume
How it works
Deploy dynamic number insertion
Set up tracking numbers that swap automatically based on traffic source, so every visitor sees a trackable number.
Connect to your ad platforms
Feed qualified call conversions back into Google Ads and GA4 so bidding optimizes toward real leads.
Set up quality filters
Configure call duration and keyword-spotting rules so spam and wrong numbers don't count as leads.
Real results, not theory
What You Get:
Dynamic number insertion set up across your site
Call tracking connected to Google Ads and GA4
Call quality filters configured (duration, keyword-spotting)
Recording and transcript access set up
Training on how to use the data
The Tracking Accuracy Guarantee
If the numbers this delivers don't match across your ad platform and GA4, I'll fix it for free until they do. No time limit, no extra charge.
Related services
I'm Filip Steiner - your Google Ads & Conversion Tracking Specialist
Over the past 5 years, I've managed 100+ ad accounts across the US, from local services to ecommerce.
My background in analytics and conversion tracking helps me turn ad chaos into profitable systems.
I don't just run ads. I build measurement systems that show you exactly where every dollar goes, and what it returns.